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Coneflower (Purple / Echinacea purpurea) is one of North America's most beloved native wildflowers and garden perennials, producing large, daisy-like blooms with swept-back lavender-purple petals and distinctive spiky orange-brown centers from midsummer through fall. Hardy in zones 3–9, it grows 2–4 feet tall and thrives in full sun with excellent drought tolerance once established. Purple Coneflower is a keystone wildlife plant — it attracts bees and butterflies to its nectar-rich flowers and goldfinches and chickadees to its seed heads in winter. Beyond ornamental value, echinacea has a long history in herbal medicine. It self-seeds freely and spreads slowly to form dramatic natural clumps over time.
Direct sow Purple Coneflower in fall for natural cold stratification and spring germination, or start indoors 8–10 weeks before last frost (refrigerate seeds in moist paper towel for 4 weeks before sowing to simulate winter). Plant in full sun in average to dry, well-drained soil — coneflower performs worse in rich, amended beds than in lean native soil. Space 18–24 inches apart. Water during establishment; established plants are notably drought-tolerant. Deadhead spent flowers for continuous bloom, but leave some seed heads standing in fall for winter wildlife — goldfinches actively feed on them. Divide congested clumps every 4–5 years in spring. Coneflowers are largely pest and disease-free and make exceptional long-lasting cut flowers.
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Coneflower (Purple) grows across 9 USDA hardiness zones. Explore the catalog for any of them: